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I searched Instagram in ways I would be embarrassed to explain

A founder essay on Instagram, specificity, reciprocity, and why Seekable exists.

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I have searched Instagram in ways I would be embarrassed to explain out loud.

Not scrolling. Searching.

Looking through profiles. Reading bios for hints. Checking story highlights. Swiping through posts to understand more of a person. Following a following/followed-by trail from one interesting account to another. Looking at reposts, likes, comments, tagged photos, the little pieces of someone’s life that tell you what isn't sanitized.

Not out of nowhere.

I’ve lived with a relatively stable set of preferences and values. And I’ve learned, slowly and painfully, that many relationships can start with hints of alignment and still fail at the core.

You see someone interesting. You begin to participate in their life more and more. They seem to care about things that matter to you. Or at least they gesture toward them. And then, over time, it becomes clear that they do not care in the way you hoped. Sometimes it becomes clear that they never will.

That is fine for some things.

Not everything has to be shared. Not every friendship, collaboration, romance, or community needs perfect symmetry. People are allowed to be different from each other. Difference where it matters can even be valuable.

But you are also allowed to have things that are not casual to you.

Values. Important interests. Shared situations. Life constraints. Peer support. Ways of seeing the world that cannot be treated as optional decoration.

I went through my adolescent and young adult life surrounded by disregard for what I valued most. I will not apologize for wanting relationships that do not reproduce that.

And I will be a little greedy: I want more than one shared core value.

Because a shared value is not a whole relationship. You can agree on the most important thing and still not enjoy each other’s company.

Age can matter. Gender can matter. Life stage can matter. Location can matter. Class, culture, rhythm, ambition, family situation, body, aesthetic, humor, patience, seriousness. All of it can matter.

The point is not that a person can be assembled from a list. They cannot.

The point is that some things change the shape of a relationship before it even begins. Some differences are easy to hold. Others ask you, again and again, to translate yourself, defend yourself, shrink yourself, or wait for someone to care about what you already know is central.

I have done enough of that.

So when I search, I am not looking for perfection. I am looking for a starting point that does not require me to abandon the things I already know I cannot abandon.

That is the part existing platforms do not know how to hold.

Instagram is beautiful because it shows life in motion. Photos, captions, friends, places, jokes, comments, old posts, the way someone pays attention to the world. You can learn things there that no questionnaire would ever capture.

But it was not built to answer the question I kept asking.

Surely there is another person in the world who is looking for me, the same as I am looking for them.

In this entire world, if our mutual intent is to find each other, specified by our own terms,

where are you?

I do not want to chase someone into awareness of me. I do not want to perform in public and hope the right person notices.

I want to put my signal into the world.

Not searchable by the public. Not advertised to everyone. Not placed into a queue of strangers and asked to accept or reject them one at a time.

When the person I am looking for says they are looking for someone like me, tell us both that the other exists.

That is all I want.

Specificity without reciprocity becomes toil.
Reciprocity without specificity becomes noise.

The right structure needs both. It also needs privacy. If our terms do not make way for each other, we should simply remain invisible to one another.

This is why I am building Seekable. The structure that is missing.

Beautiful accidents happen. You meet great people unexpectedly. I have not lost faith in that. This doesn't get rid of those. It makes them more likely to happen.

They are out there.

Put your intent into the void and become seekable.